TalentTuning

If You Want To Attract The Best Talent, Give Them A Cause To Champion

Wanted: Talented executive to rebuild the economy for the next 100 years.

Since the decline in our economy, a remarkable opportunity has arisen – to redefine how banking works in this country if not the world for decades to come. If you have ideas about  the ways a large US-based financial institution needs to change the way it operates to avoid another meltdown and sustain growth and lead the world into a new era, then we’d like to hear from you.  The pay is competitive and very handsome bonuses are available if sustainable success is achieved.

Do you have what it takes?

What kind of person do you think the above ad would attract?

Recently five executives at the AIG insurance company announced they would resign if the government restricted their pay to $500,000 per year. Bank of America is complaining that unless they can pay whatever they want, they will not get the talent they need to right the company.

And that’s where they are completely wrong.

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By Simon Sinek